At Bionova, we want to redefine your idea of “natural,” not as something that comes from the earth, but as something that comes from within. We believe the body knows best and what better to heal our skin than the building blocks that comprise it?
We call this the Hyper-Natural™ approach to skincare— rather than search for solutions externally, our inspiration comes from within... our cells that is. The ingredients used within the Bionova skincare lines are developed specifically to replicate substances endogenous to the human body. That is to say, they replicate the chemicals that naturally occur within our bodies, not outside of it.
When combined with our patented Nu-cell Direct™ delivery system, we are able to use these compounds in precise nano-quantities whilst ensuring both safety and a level efficacy virtually unheard of in the skincare market today.
Check out the Natural vs. Hyper-Natural™ Comparison Tool below ⇩ Learn how our Hyper-Natural™ approach differs from traditional, "natural" approaches to skincare.